Marketing Officer

About the Role

This is an exciting opportunity to join our Marketing team! Tate is looking for a Marketing Officer to build broad and diverse audiences, develop the Tate brand, achieve attendance forecasts and reach financial targets.

This is an excellent opportunity for someone with a passion for culture who is looking to develop a career in marketing for a leading cultural organisation.

Our Values

At Tate, we value and respect all differences (seen and unseen) in people, both in the gallery and online. We aim for inclusive working practices and spaces that reflect the communities in which we’re located, making sure opportunities are accessible and that all voices are heard and contribute to our future. We actively encourage applications from underrepresented groups to apply, in particular Black, Asian, and Minority Ethnic and disabled candidates.

About your team

Tate’s marketing team is responsible for developing and delivering Tate’s marketing strategy – to build broad and diverse audiences, develop the Tate brand, achieve attendance forecasts and reach financial targets.

The Marketing team sits within the Audiences Division and works very closely with colleagues in Membership, Design, Audience Insights and Curatorial. Known for being passionate, creative and welcoming the team are also brilliant at multi-tasking in what is a fast-paced environment.

What you will gain

Motivated, and skilled people are key to our continued success, and we want everyone at Tate to have the opportunity to develop and thrive. In this team, you will be encouraged to contribute your ideas, realise your potential, and learn new skills and knowledge.

Job Requirements

Previous experience of working in a marketing support role.
A passion for culture and commitment to Tate’s vision to be the most artistically adventurous and culturally inclusive gallery in the world.
Excellent organisational and time management skills, especially the ability to prioritise a busy workload.
A keen attention to detail in a fast-paced work environment.
Excellent interpersonal and communication skills, both written and verbal.
Ability to work effectively as part of a busy team and as well as individually to develop own projects.
An interest in a career in marketing.
Ability to work collaboratively with a diverse range of colleagues and treat all colleagues with dignity and respect.

Responsibilities

Work closely with the design team to deliver marketing material on time and to brief.
Work closely with media, design, and creative agencies to manage advertising schedules and ensure sign-off to deadlines.
Work with the Marketing Manager, Membership, Social and Digital teams to plan content that appeals to target audiences.
Write and update copy for advertising campaigns and owned channels such as Tate website.
Work with the Marketing team to ensure smooth administration of all brand and media partner events and private views, including some out of hours working to attend events.
Work with copyright teams and external sponsors to ensure timely sign-off of exhibition images, advertising, and film content.
Produce post-exhibition reports by liaising with our media agency and using internal reporting tools.
Monitor and report the competitive marketing landscape in the cultural sector and beyond.
Work with Excel and Tate’s financial systems.

About Tate Gallery

Tate’s vision is to serve as artistically adventurous and culturally inclusive art museums for the UK and the world. We deliver this through activities in our four galleries across the UK, our digital platforms and collaborations with our national and international partners. At the heart of Tate is our collection of art, which includes British art from the 16th century to the present day, and international modern art from 1900 to the present day.